Everything You Didn’t Know About National Rosé Day

Rosé: A History

Rosé is a distinct type of wine bridging the spectrum between red and white and dating back as far as 600 BC. In the mid-1940s, a wine merchant from Portugal introduced American palates to the wonders of this pink drink, and by the 1970s it was officially a hit. It’s a misconception that rosés are made by mixing red and white wine. Generally made from the juice of red grapes, the color of rosé varies based on the time the grape skin stays in contact with the juice. There are rosé wines that are pale while others are deeply vibrant. Available still, semi-sparkling, or sparkling, each has different intensities of sweetness or dryness depending on the type of grape used.

Held every year on the second Saturday in June, National Rosé Day originated with Bodvár, a Swedish Rosé House , to honor this delightful summer sipper. The first annual National Rosé Day was June 13, 2015, and the official celebration was held in the Hamptons. Since then, Bodvár has hosted official Rosé celebration parties in Los Angeles, Sweden, and France.

If you can’t make it to this year’s glamorous location for the Official Rosé Celebration, don’t worry, you can still rosé your way. Start by opening a bottle of your preferred color and intensity, from light orange to deep pink, dry or sweet. Gather together with friends and celebrate the summer with a rosé tasting, or experiment with rosé cocktails.